Bob lutz book car guys vs bean counters married

This book, written in 2011, and released in paperback this spring with a new preface, was recommended to me by one of my mentors. Nytimes extended best seller list since publication in june. Former vice chairman of general motors, bob lutz, has released a new book titled car guys vs bean counters. So its no surprise that the subtitle of the book he has written upon retiring from general motors is an overreach. None have, until exvice chairman bob lutzs new book, car guys vs. The battle for the soul of american business paperback may 28, 20 by bob lutz author 4. Mixed into lutzs flow of blarney and halfbaked pontificating is one of the most acute books about. Retiring in late 2010 as vice chairman of general motors, he currently runs bob lutz communications. Bean counters by bob lutz,norman dietz for free with a 30 day free trial. I cant say that i was completely surprised when, about two thirds of the way through bob lutzs new book car guys vs bean counters, i caught a sideswipe at myself and the truth about cars, which the retired vicechairman of gm describes as. The battle for the soul of american business, by bob lutz. Bean counters contains all the pearls of wisdom i would expect to see from bob lutz. Bob lutz net worth, bio, daughter, wife, salary, height, education. The battle for the soul of american business, lutz writes about his.

Autoline detroit recently played host to bob lutz, and, as is always the case, the former general motors vice chairman dished out some great commentary. He launched a war against penny pinching, office politics, turf wars and risk avoidance. Over the years, lutz has authored three books titled guts. Listen to unlimited audiobooks on the web, ipad, iphone and android. Automotive executive bob lutz now with via motors talks about the vehicles hes seen at this years north american international auto show. Brian allan how to win friends and influence people, by dale carnegie. Lutzs main argument is that companies, shareholders and consumers are best served by productdriven executives. In 2001, general motors hired bob lutz out of retirement with a mandate to save the company by making great cars again. The battle for the soul of american business, and talk quickly turned to his role as it related to product development and highlevel.

The battle for the soul of american business perhaps his best line was one that revolved around whiskey flavored gum, just further. Lutz, the former general motors vice chairman, made whistle stops around new york this week to promote his new book, car guys vs. General motorss bob lutz chooses pooches over pontiacs. With the bean counters firmly in charge, carmakers and much of american industry lost their singleminded focus on product excellence. Lutz was born in zurich, switzerland, the son of margaret and robert harry lutz. See all formats and editions hide other formats and editions. On sunday i happened to tune in to bob brinkers moneytalk radio show when former gm vice chairman and car guy extraordinaire, bob lutz, was on promoting his new book. During his 47year career in the auto industry, he worked for gm, ford, bmw, and.

Lutz built a career as a staunch opponent of bureaucracy and by placing the utmost importance on knowing the product as well as the customer. Bob lutz, car guy, on the make in manhattan the new york. An excerpt from bob lutzs book car guys vs bean counters. An autocrat in the boardroom with an allergy to consensus, says former chrysler and gm executive bob lutz. The battle for the soul of american business, picks up where lutzs earlier book, guts, left off, arguing that the rise of mit and. He is fluent in english, swiss german, german, french and has a modest. In his 47 year career he held senior leadership positions at gm, bmw, and chrysler, then at nearly age 70, rejoined gm as vice chairman where he served for nearly ten years. I wanted to know more, which led me to purchasing his book.

The battle for the soul of american business kindle edition by lutz, bob. A lot of car guys would be great for some auto company but cant get in because they lack the aca demic credentials. Bean counters bob lutz worked at a various number of car companies before returning to general motors in 2001. If only bob lutz were 40 years younger, the american automotive industry would be a better place. Mary barra was about 10 when she first fell in love with a car. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After being hired out of retirement by general motors, lutz realized that the number crunching, spreadsheet dependent methodology of the auto industry was a negative departure from a past that emphasized and honored innovative ideas and a quality product. Car guys vs bean counters by bob lutz financial times. Bean counters the battle for the soul of american business by bob lutz available from rakuten kobo. From here he worked for bmw where he was the executive vice president of sales and marketing as well as a member of that companys board.

It saddens me to say it, but we are approaching the end of the automotive era. Bean counters, i devote an entire chapter to the deliberate and largely useless intellectualizing of business, foisted on america by the nations famous business schools. Instead of taking an honest look at how the company and its officers and management, designers, engineers, and bean counters had. Lutz has a reputation for speaking his mind and straight shooting. To handle such challenges in the past, gm relied on the legendary instincts of bob lutz, its longtime.

Bob lutz on the john batchelor radio show, car guys vs. Bean counters by bob lutz, 9781591844006, available at book depository with free delivery worldwide. Bob lutz is a former marine who worked for ford, general motors, chrysler, and bmw, usually as the resident car guy a product guru who could guide the bean counters toward automotive glory. The 7 laws of business that made chrysler the worlds hottest car company, published in 1998, car guys vs. Lutzs commonsense lessons with a generous helping of fascinating anecdotes will inspire readers at any company facing the bean counter analysisparalysis menace. Robert anthony lutz born february 12, 1932 is a swiss american automotive executive. Bean counters, the normally outspoken bob lutz pulls out all the stops and settles a few scores. After declaring bankruptcy during the recession of 2008, gm is back. This is the most humorous part of the show as lutz talks about his father, and bucky the beaver. Bean counters is really supposed to be about is the ignominious descent of one of americas great corporations into chapter 11 bankruptcy protection and status as a. Car guys vs bean counters is an enormously entertaining account of how lutz.

Bob lutz finishes his radio chat with john batchelor show. Lutz, the former auto industry executive that served at chrysler, ford, and gm was on autoline detroit to promote his new book car guys vs. Now comes an encore in the lutz on lutz genre car guys vs. Lutz may 2 20 bob lutz car guys vs bean counters bob. Spanning a fortysevenyear career with the big three and bmw, and after retiring from chrysler in 1998, he was asked back into gm, serving as vice chairman from 2001 to 2010, during which time it had filed for bankruptcy. Sloans management classic, my years with general motors. The battle for the soul of american business, is about his experiences in the us automobile industry. What matters, lutz argues, is having on board at least one automotive artist with the talent to design desirable new cars. He joins morning joe to discuss his new book car guys vs bean counters, which. Author bob lutz spent 47 years in the auto industry, and he ended his career as vice chairman of general motors. Perhaps the book would have been better served by the title bob lutz vs. Find used 1967 pontiac tempest gto clone, lemans, 400.

One thing lutz could fix was a company he found in a tight spot in 2001. The battle for the soul of american business in 2011 and icons and idiots. Car guys vs bean counters by bob lutz ft business book. A legend in the car industry reveals the philosophy thats starting to turn general motors around.

Bean counters is a thoughtprovoking commentary from auto industry maven bob lutz. What does his book tell us about what really went on inside gm. Former gm chairman bob lutz says the end of the car. Use features like bookmarks, note taking and highlighting while reading car guys vs. Lori queen is married to jim queen, who was a gm vp. He started his automotive career at gm in 1963 where he held senior leadership positions in europe until 1971. But bob lutz, the former vice chairman of general motors, believes the auto industry is not long for this world. Car veteran bob lutz returns to gm business the driver. Charles navarro icons and idiots, by bob lutz and car guys vs. Bean counters makes the point that gm was doing fine until in the mid 1970s the mbatrained finance.

Bob lutz net worth, bio, daughter, wife, salary, height. Bean counters is the best book written by an auto industry insider since iacocca in 1984, and deserves to be shelved alongside alfred p. Bean counters by bob lutz i remember reading an article in the wall street journal about bob lutz, who was part of gms senior leadership team for the past decade. With ford having just added an suv to the mustang family, its time to look at other spinoffs through the years. Bob lutz has written an important diagnostic book on the demise of general motors. Bob lutz talked to john batchelor about his new book, car guys vs. Bob lutz on decision making inside gm chevy hardcore. Executives, once largely developed from engineering, began emerging from finance. I owned a 1997 automatic corvette and that was a scary car. Now comes an encore in the lutz on lutz genrecar guys vs. I really enjoyed reading all corvettes are red, zora, the legend behind corvette, and dave mclellans corvette from the inside.

Lutz contends that is fuel prices that destroyed the suv business. Lutz left switzerland at the age of seven and spent time in scarsdale, new york, becoming a u. From september of 2001 until his retirement in 2010, bob lutz worked from this. Download it once and read it on your kindle device, pc, phones or tablets. One of the most acute books about management and how companies work in practice that i have read in a long time.